• Turnover, profit, distribution increasing responsibility for the region
• Implement central marketing activities in collaboration with local user journey marketing
• Support introduction and actively use digital sales workflows (CRM, B2B portal)
• Comment on turnover and profit (incl. Measures), visit evaluations and plans via CRM
• Train and instruct the retailer´s trading staff
• Support the dealer with online dealer's business
• Lead and steer the business for retail and users in the defined territory as Business Owner: Active development, maintenance and growth of existing and potential dealers and users (product range, distribution)
• Take entrepreneurial decisions on potential oriented retail and user segmentation for a systematic market capture approach for all channels (face to face / digital / outbound / mixed)
• Develop direct user relationship to drive conversion and gain a deep user, market & competitor understanding
• Steer Bosch digital and human resources with retailers and users in the region, "orchestrate the region"

1. Develop and execute a comprehensive go-to-market strategy that aligns with the company’s overall goals and objectives
2. Lead and manage all aspects of the go-to-market project, including timelines, budgets, and resources. Ensure that the project stays on track and meets its milestones
3. Collaborate across departments such as product and tech, marketing, and operations to ensure a seamless launch process
4. Conduct market research to identify target audiences, competition, and trends. Use this information to refine the GTM strategy
5. Provide sales teams with the necessary tools, training, and materials to effectively sell the product or service
6. Establish key performance indicators (KPIs) to measure the success of the project and regularly report on progress to senior management
7. Identify potential risks and challenges on the project  and develop contingency plan to mitigate them

Category Management:

Own the P&L of a certain category (or a portfolio of categories) which includes:

(1) Product Mix: Make targeted but substantial assortment selections and regularly reimagine assortment mix to stay aligned with buyer's needs.

(2) Maximising Margin: Gain a deeper understanding of customer requirements to deliver an appropriate assortment at lower cost while increasing variety and value.

(3) Category Strategy: Understand market landscape in each category, what are the specific sutomer segments targeted, the positioning of different brands and their market share. Gain insights on wher and how to play for each category (e.g., Private Labeling: Maximize margin by identifiying assortments that can be converted to high-margin private-label subsitutes. Enter new categories, expand margins without raising prices, and create competitive advantages and pricing protection by offering unique products that can’t be shopped around)

(4) Supply Management: segment suppliers, using category insights and analytics to develop a clear fact base supply strategy and boost negotiation leverage.

Pricing:

• Adept at understanding key principles of strategic pricing
• Have a deep knowledge about Price Structure
• Understand Pricing Policy & Level

• Drive improvements in various facets of the supply chain process
• Focus on enhancing inventory management, customer excellence, logistics efficiency, and HSE
• Collaborate with cross-functional teams to identify and implement cost-effective solutions
• Actively contribute to initiatives aimed at optimizing supply chain operations
• Analyze data to identify areas for cost competitiveness and process enhancements
• Receive comprehensive training with a focus on driving improvements and digitalization in supply chain management.

• Provide weekly and monthly report of progress sales program to Commercial Unit (CU) Leadership Team for supporting next business decision making and strategic planning.
• Collaborate with marketing and Regional Sales Manager (RSM)'s in executing channel campaign strategy or sales program to channel distribution.
• Analyze the effectiveness of the channel campaign or sales program.

Accountabilities

• To check, analyze and improve program effectiveness with Channel Operation Manager and RSMs and coordinates with other functions to maximize sales.
• Helps key channel partners to better engage with Syngenta by implementing services based on segmentation.
• Ensure all the rebate program are well managed in channels to support CU's target.  Work with Account Executives to provide periodic rebate achievement report in all channels involved.
• Manage and monitor the effectiveness of all rebate program and provides support needed.
• Offer occasional service & sales campaign to key channel partners.

• Support planning and overseeing new market initiatives                
• Identifies potentials for projects by researching the automative industry and related events                
• Use knowledge of the market and competitors, identify and develop Company's unique selling propositions and differentiators                
• Locates or proposes potential business deals by contactinv potential partners and analyzing market strategies, discovering and exploring opportunities and support to convert them into clients                
• Support new business deals by coordinating requirements; developing and negotiating contracts; integrating any contract requirements with the current business operations                
• Lead and steer the project from initiation process until closings. Supervise tasks, oversee operation process, manage multi stakeholders (legal/logistic/marketing/finance) and ensure that every aspect of the project is delivered within a timely manner                
• Transform sales leads into potential project and turn it into sales number