Role Summary
We are looking for a young – talented marketer to join us and collaborate with the team to develop the marketing and brand strategies for Food event. The incumbent will need to work closely with different trade associations, industry partners and media partners to explore opportunities to expand our businesses. He/she will have the opportunities to be involved in managing / participating sizable social event to deepen our presence in the market.
Principal Duties and Responsibilities:
- To develop effective and creative marketing strategies with unique value proposition for each show via different channel to attract and retain exhibitors and visitors for a long term relationship
- To plan and participate media & PR event, build and maintain relationship with industry leaders to strengthen the brand presence and drive business opportunities
- Organize both physical and digital events such as seminar, webinar, conferences, and specialty exhibitor promotion campaigns
- To develop, execute and monitor marketing budget and activities for achieving the optimum results
- To work closely with event and sales team to propose business development plan to the valued exhibitors in order to seize the business opportunities
