- Responsible for creating SEO-friendly content and managing its publications throughout multiple websites.
- Optimize multiple website contents for on-page optimization and staying up to date in quality.
- Conduct keyword research using various marketing tools (Google Keyword Planner, Moz, Ahrefs, etc) for content optimization.
- Implement strategies for link building and manage incoming backlinks to build online presence.
- Track SEO related metrics such as organic traffic, keyword rank, conversion rates, etc using Google Analytics or similar tools.
- Perform competitor analysis to identify content gaps and other improvements related to content creation or website development.
- Analyze various websites and social media pages to make recommendations for SEO related improvements.
- Coordinate and work together with design, content, product, and developers to manage SEO related projects
- Stay up-to date with newest SEO, social media, digital marketing trends, and practices that are constantly changing.