BIOTA Smart Home is a cutting-edge technology company committed to revolutionizing modern living through innovative smart home solutions. Our technology seamlessly integrates into lifestyles to provide convenience, security, and energy efficiency. We prioritize customer-centric design and strive to create user-friendly experiences in our products and services. Our mission is to transform homes into intelligent, connected spaces that offer comfort and peace of mind.
Opportunity
As a full-time on-site Digital Marketing Performance located in Jakarta, you will be instrumental in driving and optimizing digital marketing campaigns to achieve strategic business goals and enhance brand performance across various digital platforms. You will be responsible for campaign planning, channel management, content creation, campaign execution, audience targeting, analytics, and optimization.
Responsibilities
- Plan, execute, and optimize digital marketing campaigns across various channels to drive customer acquisition and engagement.
- Manage all aspects of digital marketing including Performance Marketing, SEO, and social media paid campaigns.
- Analyze campaign performance metrics, conduct A/B testing, and provide insights to optimize ROI and drive continuous improvements.
- Utilize analytics tools to generate reports and actionable insights for campaign effectiveness, audience segmentation, and market trends.
- Collaborate with cross-functional teams to align digital marketing strategies with overall business objectives.
- Stay updated with the latest digital marketing trends and best practices, implementing new technologies and strategies for improved performance.
- 2-3 years of proven experience in digital marketing, specializing in performance optimization and SEO, preferably in the technology or consumer electronics industry.
- Bachelor's degree in Marketing, Digital Marketing, or related field.
- Proficiency in Social Media Paid Ads, Meta Ads, Google Ads, SEO, and Website Analytics.
- Strong analytical skills with the ability to analyze and interpret data for optimizing paid media campaigns to generate actionable insights.
- Expertise in generating quality marketing leads from various ads platform.
- Understanding of A/B testing, audience targeting, ad copy, creative & bidding strategies for various ad platforms.
- Excellent analytical, communication, and collaboration skills.
Why Join Us
BIOTA offers an innovative and dynamic work environment where creativity and initiative are encouraged. Join us to be part of a talented team driving the future of smart home technology. Come and join the growing BIOTA team as a Digital Marketing Performance to make the world a better place to live in, one home at a time.
How to Apply
If you're passionate about digital marketing, technology, and building the future, we'd love to hear from you! Send your resume and a cover letter outlining your relevant experience
