- Reporting to Director of Sales
- To approach the overall Wholesale market segment for the Anantara Sales Cluster from a strategic perspective:
- Ensure that the team fully understands the relative importance and priority of its current account base, and prioritizes its efforts accordingly.
- Ensure that the department is focused on assertively establishing new client contacts and developing detailed information on the potential revenues from these accounts.
- Continually review the actual production of each account against the potential for that account. Continually review and upgrade the client base.
- Assign individual account responsibilities and targets with reference to the above points. Keep account responsibility under continual review
- To manage the Wholesale team:
- Set the financial objectives for each member of the team and manage them to ensure these objectives are met.
- Ensure that all new team members are properly oriented in the strategy and positioning of the Anantara brand, and able to articulate this positioning in the marketplace.
- Ensure that all members of the team have the appropriate face-to-face selling skills to successfully do their job.
- Manage the performance of team members, identify gap in skills necessary to perform their duties and recommend programmes to meet the skills requirements of the team.
- General department operations
- Maintain accurate management status reporting on business results, and associated action planning.
- Ensure all sales people maintain a personal up-to-date knowledge on all Anantara product and service offerings, including promotions. In addition, to be familiar with the products, services, rates new developments of our key competitors.
- Ensure department operational budget is adhered to including effective cost control and procedures for approval of expenditure
- Participate in client familiarization trips, site inspections, sales trips and roadshows as required to meet the sales targets of the hotel.
- Create and implement packages and promotions for periods of low occupancy
- Liaise effectively with all operational colleagues, providing support and information to ensure accurate delivery of our promise
- Drive opportunities to upsell and cross-sell Anantara products
- Ensure that all administration work is processed quickly and efficiently.
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