- Responsible for managing all demand creation activities within assigned geographic area
- To contribute to the development of campaigns strategy and lead implementation
- To support, coach and participate as necessary in building high performance team
- To build relationships with the most important customers in a way that is more effective and durable than competitors
- Achieve sales target within a given territory and support region’s business growth
Accountabilities:
- Implement campaign strategy to achieve sales objective/target in assigned territory
- Set up, coordinates, execute and monitor/review campaign plan in assigned territory
- Manage A&P material and sample distribution to the team at the assigned territory
- Responsible to conduct big event campaign at the assigned territory (launching, expo, etc)
- Cascade campaign strategy from the marketing and RSM
- Ensures sales team effectiveness: coaching, capability building, performance management, motivation
- Contribute to customer segmentation data and campaign plans
- Support information to other functions (technical, campaign, product, etc)
- Ensure that all relevant Syngenta policies are well understood and implemented by the sales team and where necessary customers
- Defend and promote the image of Syngenta, represent the company in a professional way
- Assists with the quota setting process of direct reports, evaluates results throughout the year to ensure achievement of the sales budget
- May consolidate, review and evaluate information regarding market trends, product needs and competitor situation
- Good collaboration with the campaign team (marketing, technical, R&D, Supply)
