Key Duties and Delights Manage and develop AMODA's brand voice and messaging across all communications. Oversee all aspects of brand identity, includi..
Key Duties and Delights
Manage and develop AMODA's brand voice and messaging across all communications.
Oversee all aspects of brand identity, including messaging, tone of voice, and visual language.
Ensure brand consistency across all company touchpoints, from marketing materials and website content to social media and presentations.
Craft compelling copy for marketing materials, website content, and social media campaigns.
Develop and implement a comprehensive brand storytelling strategy that encompasses all marketing channels (website, social media, email marketing, content marketing, etc.).
Work closely with the Creative Team to ensure brand consistency across all visual assets, including website design, social media graphics, presentations, and sales collateral.
Conceive, plan, and execute creative marketing campaigns across various channels (online and offline) to achieve brand awareness and business objectives.
Conduct market research and competitor analysis to stay ahead of industry trends and identify new opportunities.
Oversee the performance of marketing campaigns and make data-driven recommendations for continuous improvement.
Manage and collaborate with our internal creative team and external vendors, such as designers and agencies, to produce high-quality brand assets.
Stay up-to-date on industry trends and best practices in branding and marketing.
5+ years of experience in brand management, marketing communications, or a related field, preferably experienced working in startups or marketing agencies
Bachelor's degree in Marketing, Communications, or a related field from a reputable university.
Strategic mindset combined with creative problem solving skills.
Strong written and verbal communication skills in both English and Indonesian, with the ability to articulate complex ideas in a clear and concise manner.
Strong attention to detail. Self starter. A positive attitude and a collaborative personality.
Proven track record of developing and implementing successful 360° marketing campaigns.
Strong understanding of marketing principles and best practices across various channels (digital and traditional).
Analytical mindset with the ability to collect, analyze, and interpret marketing data.
Strong understanding of brand strategy and storytelling principles.
