LUXASIA is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 120 luxury beauty brands. Our integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. Since 1986, the company has partnered the world’s finest brands, such as Aveda, Bvlgari, Calvin Klein, Diptyque, Hermès, La Prairie, Montblanc, and SK-II. We have also established Joint Ventures with the likes of LVMH Group, Elizabeth Arden, Puig, Yves Rocher, and By Terry. At the core of our business is a diverse and dynamic #OneTeam of 2000 talents which shapes the face of luxury beauty, and delight consumers daily across our growing footprint of 15 markets. Come join us now.
L Beauty is a joint venture between LVMH Fragrances & Cosmetics and LUXASIA for the distribution and business development of some of its Beauty brands in South East Asia. The portfolio of L Beauty comprises of Benefit Cosmetics, MAKE UP FOR EVER, Fresh and Parfums Christian Dior.
BRAND: Parfums Christian Dior (www.dior.com/en_id/beauty)
THE CONTEXT
Since 1947, the men and women of Parfums Christian Dior have embodied the founding "couturier-perfumer's" unique spirit of excellence, creativity and expertise, both in France and throughout the world. Our House is an open and highly-focused collective, a leader that thrives on the creativity of all its stakeholders. Our collective passion and our heritage, full of authenticity and dream, make us move forward and reinvent ourselves.
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By revolutionizing the codes of French style and luxury through perfumes, and combining tradition with daring makeup and innovative skincare, we are reinventing every day the Dior style and its compelling, joyful and absolute beauty. Our stimulating missions give our employees the opportunity to develop new skills, overcome spectacular challenges and reveal their talent.
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To go further, with Dior.Â
YOUR IMPACT
The VM Executive will support Visual Merchandising Manager in handling various aspects of Visual Merchandising with focus on new Sephora store openings, Sephora event installation/launchpad and Dior Beauty Workshop. To also support HPP and New Store Openings when required. This position will need to have a well-developed understanding of the brand visual presentation standards and be able to support both the administrative and creative needs of the business.
- Understand merchandising guidelines and ensure all stores are always in compliance: visuals & videos, display elements, testers, and other merchandising elements.
- Understand marketing calendars and ensure all new launches or initiatives for the period follow merchandising guidelines.
- Collaboration with Cross-Functional Teams (Marketing, Retail, and Training) of Dior Indonesia. Demonstrating a strong working relationship with internal teams, store management, and external partners.
YOUR MISSION
ANIMATION & PRODUCT LAUNCHES
- Align the brand direction for each launch with the regional vision to ensure relevant visual merchandising outcomes that supports the marketing strategy.
- Participate in POSM assets forecast and order related with new launches/assortment update.
- Manage the ordering, allocation and coordination of all elements and materials for Sephora. This includes working with suppliers and contractors to ensure deliverables meet set deadlines.
- Ensure all physical aspects of all Dior fixtures at Sephora stores are working and in good condition. Example: no busted lights, drawers & cabinets are working, no frayed wires, etc.Â
- Consolidate launch reports and provide monthly store pictures to ensure VM guidelines are followed across all Sephora channels.
- Optimize all POSM assets (capex & non capex) in store together with Retail team, to maximize the right retail excellence & customer experience in all offline channels that fit with brand standard, maintain display consistency including tester management across Sephora stores.
- Preparation of visuals for various formats utilizing brand guidelines; managing external parties and ensuring visuals are installed on planned launch date.
- Oversee vendors in-market, including sourcing, onboarding, procurement process (when applicable) and invoice management. Responsible for follow up on PO, PR and invoice.
- Fully responsible to oversee QC of all VM contractor/vendor, ensuring 100% as per brand quality standard with accurate on time implementation (all related with POSM in store and outside store).
- Manage local production to fulfill store needs where necessary and identify cost-effective solutions without compromising quality.
OPENINGS
- To create and plan the visual merchandising aspects of a new Sephora store by preparing the planogram, category organization and visual elements of the store.
- Responsible in sourcing and ordering of visual merchandising elements, manage the production processes, timeline, and quality.
- Align store’s needs with regional direction in the presentation of products and visuals.
FORECASTING, INVENTORY MANAGEMENT & BUDGET
- To submit forecasting of launch POSM and testers for Indonesia market based on marketing priorities and budget.
- Monitor inventory levels of visual merchandising materials and coordinate replenishment as needed.
- Collaborate with the Retail team to manage stock levels of products featured in displays.
- To manage long-term planning for planograms based on the product assortment plan to identify POSM needs, allocation and management for ID market.
- To consolidate and submit forecasting of generic and permanent POSM based on above, while validating warehouse stock levels to ensure accurate forecast.
- To work closely with Office Executive to prepare and follow up required documents from suppliers for all VM purchase orders.
- Track status of orders and ensure timely delivery of POSMs to each store.
- Work with logistics team to align allocation plans for markets and ensure healthy POSM stock levels.
- Participate in managing and tracking VM cost spending with every launch to align with F24, F26 and F27 budget.
TRAINING & COMMUNICATION
- Responsible to be main point of contact for Sephora and liaise with the related Departments on VM elements, storage, VM executions etc. Also responsible for its maintenance when required.
- Responsible for all Sephora related communication and collateral, including but not limited to visual plan, planogram, event/installation design brief, monthly updates, brand guideline and best practice reference.
- Conduct regular Sephora store visits and to provide visit report each time (display condition, tester upkeep, etc.), ensuring Visual Merchandising standards are maintained in accordance with guidelines and proper execution are done throughout all stores.
WHO YOU ARE
- Bachelor holder of Design or Art (preferred course is Industrial Design) or equivalent qualification.
- Minimum of 3 years related work experience. Exposure gained in visual merchandising and store operations in the luxury retail or beauty industry will be advantageous.
- Strong organizational, management skills with the ability to multi-task.
- Well-developed written and verbal communication skills.
- Ability to work independently with strong initiative on many different types of projects simultaneously with aggressive timelines.
- Proficient in Photoshop, Illustrator, SketchUp and Microsoft Applications.
- Formal training in any of these: graphic design, or industrial design, or exhibition design, or interior design.
