Total 5 quality assurance specialist job vacancies in Sales / Marketing category in Denpasar, Denpasar City

Position Overview:

We are seeking a versatile and skilled Campaign Specialist with a strong focus on Customer Relationship Management (CRM), customer life-cycle management, and performance marketing. The ideal candidate will have expertise in Meta WhatsApp Business Manager, sender ID management, and the broader Meta ecosystem. They should excel in creating, executing, and analyzing marketing campaigns, delivering tailored solutions, and leveraging data to optimize results. Knowledge of data science and data solution services is a significant plus.

Key Responsibilities:

1. CRM and Customer Life-Cycle Management:

• Develop and execute CRM strategies to enhance customer retention, activation, and engagement across life-cycle stages.

•        Analyze customer journeys to identify critical touchpoints and implement targeted interventions.

•        Leverage customer segmentation to deliver personalized campaigns that drive value at each stage of the customer life-cycle.

•        Continuously refine CRM workflows to improve efficiency and customer satisfaction.

2. Meta WhatsApp Business Manager and Messaging Services:

•        Manage Meta WhatsApp Business accounts, including sender ID registration, compliance, and maintenance.

•        Plan and execute WhatsApp campaigns with a focus on template optimization and engagement.

•        Stay updated on Meta platform updates and policies to ensure compliance and best practices.

•        Collaborate with Meta support and technical teams to resolve messaging-related challenges.

3. Performance Marketing and Campaign Execution:

•        Plan and manage campaigns across digital and messaging platforms, aligning with broader marketing objectives.

•        Monitor and analyze campaign performance metrics, including engagement, conversion rates, and ROI.

•        Create and present detailed performance reports with actionable insights to internal and external stakeholders.

•        Conduct A/B testing and other iterative processes to enhance campaign performance.

4. Sender ID Management:

•        Oversee the registration, approval, and compliance of sender IDs across messaging platforms.

•        Develop strategies to maintain consistent branding and enhance sender ID recognition.

•        Ensure alignment with platform and regulatory requirements for sender ID usage.

5. Data-Driven Insights and Client Solutions:

•        Use data analysis to inform and refine campaign strategies and customer

•        engagement approaches.

•        Provide clients with tailored recommendations based on data-driven insights to meet their marketing goals.

•        Collaborate with data science and analytics teams to develop and integrate innovative data solutions.

•        Use data visualization tools to create compelling and easily understandable reports for stakeholders.

6. Expertise in the Meta Ecosystem:

•        Utilize tools like Meta Ads Manager, Audience Insights, and Business Suite to complement CRM and messaging efforts.

•        Drive integration between Meta platforms and CRM systems to ensure seamless campaign execution.

•        Develop and implement retargeting strategies and lookalike audiences to maximize customer reach and engagement.

7. Collaboration and Communication:

•        Act as a liaison between clients, sales, and technical teams to ensure alignment and smooth execution of campaigns.

•        Clearly communicate complex data insights to both technical and non-technical audiences.

•        Provide ongoing training and updates on Meta tools, WhatsApp services, and CRM best practices to team members.

•        Bachelor’s degree in Marketing, Business, Data Science, or a related field.

•        3+ years of experience in CRM, messaging campaigns, performance marketing, or a related role.

•        Deep knowledge of Meta WhatsApp Business Manager, sender ID management, and Meta advertising tools.

•        Proven ability to analyze campaign performance and present actionable insights effectively.

•        Familiarity with marketing automation platforms, CRM systems, and audience segmentation techniques.

•        Strong communication and client relationship management skills.

• Attractive total compensation of salary, festive allowance, and annual bonus 

• Private Health Insurance 

• Working device provided 

• Employee Development Program 

• Flexible Working Arrangement 

• Culture programs 

• Mental Health & Well-being program 

• Various club and Engagement activities 

• Anniversary Leave 

The candidate is required to demonstrate sensible business acumen to plan sales campaigns & activation, as well as the necessary technical skill sets: data crunching, campaign performance analysis, and marketing tools usage such as but not limited to: email, SMS/WhatsApp marketing. Well knowledge of optimization and marketing tools [Insider, Mailchimp, etc], relevant experience within fintech and or P2P companies will be a plus. 

Job description: 

• Develop and oversee overall performance marketing strategy 
• Create strategy and optimization for Google Ad campaigns (SEM, Discovery, GDN, UAC, etc) 
• Create strategy and optimization for Social Ads ( Facebook, Instagram, LinkedIn and Tiktok Ads) 
• Ensure top organic search ranking positions (SEO) 
• Regularly review and optimize all advertising campaigns for positive ROAS (Return of Ads Spend) 
• Supervise the paid listings on third party websites and media partners 
• Collab with CRM team to create strategy and optimization for email marketing campaigns (EDM newsletters, drip campaigns, loyalty campaigns, etc.) 
• Supervise all performance tracker and measure all marketing campaigns 
• Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimization action plans to sales and marketing teams 
• Conduct regular conversion rate optimization audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands’ digital channels and assets 

• Up to 5 years of experience as Project Manager, Digital marketing, Campaign Planner, Product Marketing, or other relevant roles 
• Proficient in spoken and written English 
• Proficient with Microsoft excel, google sheet, and data analytics tools for generating insights. 
• Proficient with digital marketing tools i.e. Adjust, mix panel, clevertap, ahrefs, sms tools, etc ● Google Ads Search and Display certified 
• GAIQ certified 
• Google Tag Manager 
• Strong proven track record for managing millions in ad spend 
• Email marketing platforms 
• Self-driven 
• Degree in Marketing communications or equivalent 
• Past relevant experience in the Financial industry/fintech is highly valued 

Preferred characteristics: 

• Detail-oriented without missing the big picture; 
• Able to process, synthesize and derive an actionable conclusion from big data;
• Excellent project management skills and keeping on top of matters, including data crunching and generating data driven business recommendation; 
• Sensible business acumen and an entrepreneurial mindset; performance marketing and or product marketing strategy experience a plus 
• Able to become an excellent individual contributor as well as a reliable team player.
• Excellent relational ability; stakeholder management aptitude from mid to senior level across division and functions.

About us

INDICO is a subsidiary of Telkomsel, Indonesia's leading digital telecom company. INDICO plays a strategic role as a holding company that houses current and prospective vertical digital business portfolios, including Kuncie (edu-tech), Fita (health-tech), and Majamojo (game). Moving forward, INDICO aims to explore opportunities in multiple verticals adjacent to Telkomsel's digital businesses. As a digital platform company, INDICO seeks to leverage Telkomsel's digital assets and capabilities to create a flywheel effect of innovations that will empower Indonesia's digital economy.

What you will do:

• Develop and implement performance marketing strategies to achieve business objectives and goals. 
• Manage and optimize digital ad campaigns across various platforms, including Google Ads, Facebook, Instagram, and more. 
• Create, curate, and schedule engaging content for our social media platforms, including Instagram, Facebook, Twitter, LinkedIn, and more 
• Analyze social media metrics and trends to measure the effectiveness of campaigns and adjust strategies accordingly. 
• Monitor and analyze campaign performance metrics to provide actionable insights and recommendations for improvement. 
• Create comprehensive reports to track progress against KPIs and identify growth opportunities. 
• Work cross-functionally with teams to align marketing strategies and ensure consistency in messaging. 
• Stay up-to-date with industry trends, tools, and technologies to refine and enhance marketing efforts. 

• Bachelor's degree in Marketing, Business, or a related field. 
• At least 3-5 years of experience in performance marketing, with a strong understanding of digital marketing channels. 
• Proven track record of managing successful online advertising campaigns and demonstrating measurable results. 
• Strong analytical skills and proficiency in analytics tools (e.g., Google Analytics, social media analytics). 
• Excellent communication and collaboration skills, with the ability to work in a fast-paced environment. 
• Familiarity with SEO/SEM, PPC, and social media advertising. 
• Experience in a digital marketing agency is a plus. 
• Proficient in using social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.) and social media management tools. 
• Ability to analyze social media metrics and derive actionable insights. 

Attractive total compensation of salary, festive allowance, and annual bonus

Private Health Insurance

Working device provided

Employee Development Program

Flexible Working Arrangement

Culture programs

Mental Health & Well-being program

Various club and Engagement activities

Anniversary Leave

Description :

- Identify and reach out to nano and micro KOLs to build partnerships

- Analyze market trends and consumer behavior to identify marketing opportunities.

- Develop, implement, and evaluate marketing strategies for the company’s products or services.

- Collaborate with the design and content teams to ensure consistent and effective marketing messaging.

- Conduct research to understand customer preferences, competitor activity, and market changes.

Qualifications :

- Enrolled in a relevant degree program or recently graduated

- Familiarity with social media platforms and trends

- Excellent communication and interpersonal skills

- Strong creative thinking and problem-solving abilities

- Passionate about building and fostering online communities

- Ability to work independently and as part of a team

- Basic knowledge of content creation and graphic design tools is a plus

As a Legal Admin, you can explore in the Company's compliance with company licensing, company documents and compliance obligations for every action taken by the Company

Responsibility :

• Manage and maintain originals and soft copies of company licensing and company documents
• Manage and monitor company permit and legality deadlines
• Handle administrative work related to Legal and Compliance
• Take minutes of meeting attended
• Provide regular updates to superiors
• Maintain proper document filing and arrange documents sending to third parties
• Monitor and analyze the latest rules or regulations from regulators supporting Compliance function

• Law graduate, 1-3 years of experiences, with minimum GPA of 3.00
• Have effective interpersonal and fast learning skills
• Have excellent verbal and written communication skills
• Fluent in English
• Attain proficiency in Microsoft Office
• Attain multitasking and time management skills, with the ability to prioritize tasks