Job DescriptionDevelop and execute the hotel marketing plan for the hotel activities and promotions in conjunction with different hotel departments (i..
Job Description
Develop and execute the hotel marketing plan for the hotel activities and promotions in conjunction with different hotel departments (i.e. sales, food and beverage, spa etc.)
Prepare and manage the hotel marketing budget in order to generate the best ROI for the hotel
Manage and keep all social media channels relevant and engaging to the audience.
Responsible of ensuring the Hotel and brand standards are adhered to in all written forms of communication including guestroom collateral, outlet collateral, public area brochure racks, hotel signage, etc.
Responsible for all guest facing signage (guestroom TV’s, pre-arrival communications, digital displays, etc.) – including design, coordination and printing
Create specific strategies for each distribution channel.
Maintain websites content up-to date in all languages.
Run and optimize metasearch campaigns.
Measure and report the performance of all digital marketing campaigns, and assess against goals
Strategically prepare and execute media buys for digital and print, working with key partners and suppliers (printer companies, photographers, PR agency, etc).
Plan and oversees all hotel and corporate email marketing.
Produce copy aligned with the voice and tone of the brand for digital ads, websites, OTAS, print advertising and internal advertising material.
Assist to hotel events and seasonal activities to maximize social media and content generation opportunities.
Coordinate and supervise all activities related to advertising in the filming of films, photo shoots, interviews with local and foreign media, carried out in the hotell.
