Total 3 brand executive job vacancies in central jakarta central jakarta city

We are looking for a creative and data-driven Brand Strategist to define, execute, and elevate our brand identity and market positioning. This role focuses on increasing brand awareness, crafting impactful narratives, and delivering cohesive messaging across all channels to inspire and engage our target audience in Indonesia.

Responsibilities

• Develop and implement a brand strategy aligned with the company’s mission and goals.
• Analyze market trends, customer insights, and competitors to identify growth opportunities.
• Ensure brand consistency across all channels, including tone, voice, and visuals.
• Track brand performance (awareness, sentiment, engagement) and adjust strategies as needed.
• Lead and execute brand campaigns to drive awareness and engagement.
• Work with cross-functional teams to ensure brand alignment across all initiatives.
• Create content that supports campaigns and business goals, ensuring it reflects the brand’s voice.

• Bachelor’s degree in Marketing, Communications, Business, or a related field. preferably 
• 3–5 years of experience in brand strategy or marketing, in Fintech, Financial Service, or Tech Company.
• Proven expertise in building and managing brand strategies for B2B or B2C segments.
• Strong analytical skills and the ability to translate data into actionable insights.
• Excellent storytelling and communication skills.
• Creativity and a strong eye for detail in crafting compelling brand narratives.
• Ability to manage multiple projects and meet tight deadlines

We are looking for a Brand Strategist to help us grow our reputation in the market and appeal to a larger audience.

This position for designing, developing, ensuring and monitoring cost-effective branding strategy and activations, both offline and digital presence. You’ll also actively take up a role as a PIC for several sustainability and impact projects under Amartha Foundation.

Ultimately, you will ensure our brand message and tone are consistent across all online and offline channels.

Responsibilities:

• Gather feedback from sales and analyze consumer behavior to define our company’s positioning
• Craft our differentiation strategy for ATL and BTL campaign
• Create guidelines that define our company’s voice both online and offline (including terminology and slogans)
• Brief our creative team about marketing projects they’ll be working on (for example ebooks, email campaigns and advertising banners)
• Conduct competitive research to identify our strengths and weaknesses
• Design promotional campaigns structure for new products and markets
• Develop our social media strategy
• Assess the performance of our advertising campaigns and events
• Analyze market trends and identify new opportunities and challenges

• Work experience as a Brand Strategist or similar role in Marketing
• Portfolio of brand-building finance projects is a plus
• Excellent understanding of the full marketing mix
• Experience developing marketing strategies based on market segmentation
• Data-driven and creativity thinking
• Communication and writing skills
• BSc/MSc in Marketing or relevant field

Responsibilities

• Manage social media: FB Group, FB Page, Tiktok, and WA Community
• Supporting in reporting social media insight
• Supporting in brand activation for AmarthaFin
• Monitoring negative sentiment on social media above via comments and dm
• Creating content plan for social media
• Supporting team to increase the engagement on social media
• Assist any activation for the borrower's side.

The qualifications that you must have

• Currently in the last semester of your study (most preferably major in Marketing or any related field study) or just graduated.
• Basic technical knowledge of crafting copy, content plan, and social media;
• Creative, innovative, and great communication skills;
• Work from office and anywhere