Total 5 Senior Executive marketing manager job vacancies in Malang, Malang City

About us

Love, Bonito is a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. We are Southeast Asia’s leading womenswear brand, headquartered in Singapore, with an omnichannel presence across Hong Kong SAR China, Indonesia, Malaysia and a retail franchise in Cambodia. In addition, we have also expanded into international markets namely the Philippines and the United States of America.

Founded in 2010, we are proudly female-founded with more than 65% female representation in leadership roles (#girlpower!). We raised a US$50M Series C round in 2021 and know that we’re on the cusp of something great, where we’re working towards becoming the most thoughtful brand globally, for the Asian female consumer, especially when it comes to our products, community and experiences.

There’s a lot more work to be done with all of our exciting plans. So we’re looking to team up with people who are wildly passionate about making an impact and be part of a dynamic team, in a workplace with no corporate BS (yes, you read that right!)

The Role

You will have the front-seat experience and exposure in impacting women across the country by the awareness you will be initiating through influencers & community reach out, campaign and offline events. The role will be the liaison for influencer partners, brand partnerships, campaign and event management. Additionally, a collaboration between internal cross-functional teams and focused on best practices and needs across deliverables. Reporting to Assistant Marketing Manager and working closely with the Indonesia and HQ Brand team, you will play a pivotal role for Love, Bonito’s growth and market expansion through owning the mindshare of women across Indonesia.

Main Responsibilities

KOL 

• Build thoughtful influencer campaign planning based on campaign objective and performance target both for branding and sale campaign.
• Analyze and generate performance report for influencer campaign in weekly basis and suggest key initiatives to optimize performance.
• Handle end-to-end execution of influencer seedings with the help of a PR intern.
  This includes: generating weekly influencer catalog, KOL outreach & fee negotiation, request clothing delivery, sending out KOL brief and unique links to monitor posting’s quality.
• Active in researching and suggesting new potential influencer names that matches to brand’s profile.
• Foster genuine and lasting relationships with LB’s KOL pools through planning monthly KOL birthday kit and care package, prompt in assisting KOL’s request and be the representative of LB or first point of contact to KOL in offline events.
• Be highly collaborative with the internal cross-department (especially Creative team, Operations & Merchandising team) to ensure a smooth delivery of influencer campaigns. 
• For special projects that require sending PR kit to KOL, ideate concept of PR kit including products to be featured and liaise with creative team for production.
• For special projects, conduct KOL research and suggesting list of potential KOL for new market or geographical penetration.

Brand Partnership & Community

• Under manager supervision, be the timeline and project manager for offline events – including but not limited to press events/ collection previews, influencer networking sessions, and VIP events.
  Project manager scope include, but not limited to:
  -Planning out of the box and on-trend offline event concept and flow
  -Assign relevant event hosts (KOL/ LB Community)
  -Production timeline management
  - Be the main point of contact to cross departments and event vendors
  - Be the main point of contact pre and during event day
  - Conduct post-mortem event report based on agreed event metrics
• Actively scoping for new brand partnership and/or external potential partners to work with to drive brand awareness in the market.
• Maintain and foster relationships with existing brand partners from national to local-city reach from digital-to-traditional corporations/ individuals.
• For special projects, conduct community research for new market or geographical penetration.
• Generate copywriting for PR-related marketing collaterals: translating press releases, greeting cards, event collaterals, others. 

Requirements & Experiences :

• Bachelor’s Degree in marketing, public relations, communications, or related studies.
• 2-3 years working in Marketing, Agencies, PR, communication, advertising, or other similar roles
• Advocate of the female voice
• Experience in industry such as Brand / Retail Fashion / Digital Agency / Ecommerce 
• Great copywriting skills both in English and Bahasa Indonesia
• Experience in project management will be a plus 
  

What you should be :

• A passion and genuine love for people.
• Previous experience of working in KOL management related role from lifestyle/ beauty/ fashion brand or digital agency stand point
• A passion for all things marketing, especially PR and community 
• A fast learner, possesses strong events management skills.
• A self-starter, proactive, and hands-on approach. Get it done right and fast!
• Exceptional interpersonal, communication, and presentation skills to influence the community and internal stakeholders.
• A team player, flexible, and able to adapt to changes.
• Ability to think both strategically and tactically with exceptional attention to detail.
• Strong project management, events planning, and execution abilities.
• Creative and discerning in coming up with ideas / initiatives for the community that they will enjoy.
• A fun, energetic, and charismatic personality.
• Ability to manage multiple projects and work in a fast-paced environment.
  

About Us

INDICO is a subsidiary of Telkomsel, Indonesia's leading digital telecom company. INDICO plays a strategic role as a holding company that houses current and prospective vertical digital business portfolios, including Kuncie (edu-tech), Fita (health-tech), and Majamojo (game). Moving forward, INDICO aims to explore opportunities in multiple verticals adjacent to Telkomsel's digital businesses. Our mission is to leverage Telkomsel's digital assets and capabilities to create innovative cross-sectoral digital solutions that empower Indonesia's digital economy.

Role Overview

The Senior Marketing and Brand Communication will be responsible for developing and executing impactful marketing digital campaign and brand strategies that resonate with our target audiences. This role requires a creative thinker who can effectively communicate our brand values and drive engagement across various channels.

Your responsibilities but not limited to:

• Develop and implement comprehensive marketing and brand communication strategies that align with INDICO’s business goals.
• Oversee the creation of compelling content for various platforms, ensuring consistency in messaging and tone across all marketing channels.
• Lead market research efforts to identify trends, customer needs, and competitive landscape, using insights to inform strategic decisions.
• Collaborate with cross-functional teams to execute marketing campaigns, ensuring all initiatives are aligned with brand guidelines.
• Measure and report on the effectiveness of marketing campaigns, providing actionable insights for continuous improvement.
• Manage external agency relationships, ensuring deliverables meet quality standards and timelines.

• Bachelor’s degree in Marketing, Communications, or a related field; Master’s degree is a plus.
• Minimum 7 years of experience in marketing and brand communication roles, preferably within the tech or digital industries.
• Strong understanding of integrated marketing strategies, both offline and online, including digital media, social media, public relations, and events.
• Proven track record of developing successful marketing campaigns that drive brand awareness, customer engagement and has strong media relations.
• Exceptional written and verbal communication skills, with the ability to craft compelling narratives.
• Strong analytical skills with experience in data-driven decision-making.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects.
• Familiarity with the latest trends in the digital landscape and a passion for innovation in brand marketing.

Attractive total compensation of salary, festive allowance, and annual bonus

Private Health Insurance

Working device provided

Employee Development Program

Flexible Working Arrangement

Culture programs

Mental Health & Well-being program

Various club and Engagement activities

Anniversary Leave

Executive - Marketing provide support for Marketing Department in terms of day-to-day marketing operational, dealing and coordinating with internal and external stakeholders assigned by Marketing Manager, as well as managing stocks & requests for promotional materials.

1.      Execute the implementation of Marketing Plan as approved by Managing Director including but not limited to new product launches such as Create Catalogue, promotion tools (BTL & ATL) and engage in event/activity

2.     Support  in manage  Corporate Digital Assets  (Website and Social Media Platforms) with appointed 3rd party vendors  (FB &IG)  and also handling customer compliance from call center

3.     Perform market analysis such as competitor analysis, market research and business opportunity for new category

4.     Support in A&P management, in part of controlling inventory management and asset management

5.     Maintain good relationships with external (ie. 3rd party vendors, Advertising/ Creative Agencies, Health/ Medical Associations, Foundations, etc.)

6.     Provide administrative support and good teamwork with internal stakeholders

Perform training and product knowledge education to distributor and/or outlet’s frontliners

1.       Diploma or Bachelor degree in any majors

2.       Prior experience in Sales or Marketing of minimum 1 year; experience in Consumer Healthcare industry is advantage

3.       Strong in communication; preferably good in English both written and oral Self-starter, well-organized, creative thinking and good negotiating skills

4.       Able to prioritize tasks according to job demands and deadlines, resulting in high-quality results

5.       Skilled in fostering positive relationships and effective partnerships with both internal and external stakeholders

6.       Capable of maintaining accurate records and managing stock efficiently, while providing support for documentation filing.

7.       Experienced in engaging with third-party vendors and agencies to ensure successful collaborations

8. Shows commitment to following regulatory standards and guidelines.

We are looking for a passionate Marketing Officer to plan and oversee the organization’s offline marketing activities and campaigns. A successful Marketing officer must have great enthusiasm for all things marketing and great knowledge of relevant techniques and principles. The ideal candidate will also be an excellent communicator and will have experience in managing different marketing ventures. The goal is to ensure that the marketing efforts of the company add the highest value to its business.

RESPONSIBILITIES:

1. Contribute in the implementation of offline marketing strategies.

2. Support the marketing manager in overseeing the department’s operations.

3. Organize, attend, and support offline marketing activities or events to raise brand awareness.

4. Plan advertising and promotional campaigns for products or services on a variety of media.

5. Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence.

6. Prepare content for the production and publication of marketing material and oversee distribution.

7. Support HQ Centre’s marketing needs, especially on printed material and merchandise.

8. Collaborate with managers in preparing budgets and monitoring expenses.

9. Monitor marketing performance of all I CAN READ Centres.

10. Work closely with all marketing teams and also all Centre Managers to support Marketing and Company objectives.

1. Candidate must possess at least Bachelor's Degree in Business Studies /Management/Communications or equivalent.

2. At least 1 year(s) of working experience in the related field is required for this position.

3. Proven experience as marketing officer or similar role.

4. Solid knowledge of marketing techniques and principles.

5. Good understanding of market research techniques, statistical and data analysis methods.

6. Excellent knowledge of MS Office (Word, Excel and Power Point).

7. Excellent organizational and multi-tasking skills.

8. Outstanding communication and interpersonal abilities.

9. Creativity and commercial awareness.

10. A team player with a customer-oriented approach.

• Monthly salary
• BPJS

LUXASIA is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 120 luxury beauty brands. Our integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. Since 1986, the company has partnered the world’s finest brands, such as Aveda, Bvlgari, Calvin Klein, Diptyque, Hermès, La Prairie, Montblanc, and SK-II. We have also established Joint Ventures with the likes of LVMH Group, Elizabeth Arden, Puig, Yves Rocher, and By Terry. At the core of our business is a diverse and dynamic #OneTeam of 2000 talents which shapes the face of luxury beauty, and delight consumers daily across our growing footprint of 15 markets. Come join us now.

L Beauty is a joint venture between LVMH Fragrances & Cosmetics and LUXASIA for the distribution and business development of some of its Beauty brands in South East Asia. The portfolio of L Beauty comprises of Benefit Cosmetics, MAKE UP FOR EVER, Fresh and Parfums Christian Dior.

BRAND: Parfums Christian Dior (www.dior.com/en_id/beauty)

THE CONTEXT

Since 1947, the men and women of Parfums Christian Dior have embodied the founding "couturier-perfumer's" unique spirit of excellence, creativity and expertise, both in France and throughout the world. Our House is an open and highly-focused collective, a leader that thrives on the creativity of all its stakeholders. Our collective passion and our heritage, full of authenticity and dream, make us move forward and reinvent ourselves.

By revolutionizing the codes of French style and luxury through perfumes, and combining tradition with daring makeup and innovative skincare, we are reinventing every day the Dior style and its compelling, joyful and absolute beauty. Our stimulating missions give our employees the opportunity to develop new skills, overcome spectacular challenges and reveal their talent.

To go further, with Dior. 

YOUR IMPACT

The job requires ensuring products launch on time, manage product listings, and monthly ordering. Supporting campaign execution and CRM implementation, as well as generating data for reporting. Overall helping achieve marketing goals.

YOUR MISSION _________

PRODUCT MANAGEMENT

1. Product Registration

• Close liaison with Central Registration support team and Local regulatory team, to ensure that products can be launch in line with the launch date. (Measures: Brand’s Onshelf date)
• Communicating any urgent matters/request to Regional regarding the registration issue
• Submission & tracking notification status

2. Product Listing

• Work closely with retail team to ensure products are listed into key retailer’s assortment in a timely manner (measures: Retailer’s Onshelf date)
• Prepare Novelties calendar, allocation to each door and track each SKU by initiative
• Monthly update on product catalog with SKU’s status
• Communicating and implementing new prices

3. Product Merchandising

• Work closely with merchandising team to ensure planograms are fully optimized and carrying the right assortment for each door
• Active list management (measures: presence rate)

4. Monthly Replenishment / DRP

• Compile order submission from all division and ensure the order are calculated accordingly to meet the needs
• Tracking shipment to Indo, alert WH of any urgent shipment

5. Sampling and Gift

Ensure that sampling and Gifts items are distributed in accordance with monthly store mechanism. Ensure that all stores are equipped with the necessary selling tools.

6. Monthly Budget tracking

Tracking budget usage for F22 – Samples, F21 – Gifts

CAMPAIGN / PR MANAGEMENT

1. Support marketing manager to execute 360 touchpoints for all campaigns across Skincare and Fragrance (event, media, PR etc)
2. Support marketing manager in CRM program implementation
3. Full ownership to help managing categories focusing on Skincare and Fragrance

DATA & REPORTING

Assist the marketing manager in generating the required data for both regular reporting and ad-hoc reporting purposes.

WHO YOU ARE

Core Skill Requirement

• Strong verbal & written communication skills and interpersonal skills
• Fluency in English (business level)
• Good Analytical thinking
• Mastering in Microsoft Excel

Core Trait/Behavior Requirement

• Strong attention to detail and ability to meet strict deadlines
• Excellent time management and outstanding multitasking abilities
• Can adapt and learn quickly
• Team player

WHAT CAN WE OFFER?

• A challenging role in a fast moving, ambitious environment, with daily learning opportunities and passionate team members.
• Beyond this role, your development is a pillar of our ambition. Parfums Christian Dior, as part of LVMH, offers a Career perspective with a worldwide presence and continuous growth within 75 distinguished Houses.