Total 3 Director/C-Level regional recruitment lead job vacancies in Indonesia

Our client, an educational NGO, is looking for a regional brand and marketing director.

The Regional Brand Marketing Director is responsible for managing donor recruitment, CRM operations, online community engagement, donor customer service, and overseeing marketing and SEO outsourcing companies. Additionally, the role focuses on international brand strategy to increase the visibility of local service teams in Nepal, the Philippines, and Malaysia. This position demands a seasoned professional with extensive experience in customer based e-commerce / CRM and regional marketing management, a passion for education, and fluent English proficiency. Our client is dedicated to improving educational opportunities and outcomes for children in these regions.

Work Location: Based in Taipei (with travel to Nepal, the Philippines, and Malaysia),

Key Responsibilities

1. Taiwan Donor Management and Online Engagement (60-70%)

Donor Recruitment

• Develop and execute strategies for online recruitment to expand the Taiwanese donor base.
• Implement targeted campaigns to attract new donors through various digital channels.

CRM Management

• Oversee the management and optimization of the donor CRM system to enhance donor relationships and retention.
• Utilize CRM analytics to develop insights and improve donor engagement strategies.

Online Community Engagement

• Manage donor online communities, fostering engagement and loyalty through effective communication and content strategies.
• Develop and implement social media strategies to engage with Taiwanese donors and supporters.

Donor Customer Service

• Ensure high-quality customer service for donors, addressing inquiries and resolving issues promptly and effectively.
• Implement processes to improve donor satisfaction and retention.
• Hold Annual Donor Event in Taipei

Outsourcing Company Management

• Oversee and manage relationships with integrated marketing and SEO outsourcing companies.
• Ensure that outsourced projects align with organizational goals and deliver high-quality results.

2. International Brand Strategy and Local Team Visibility (30%)

Brand Strategy Development

• Develop and implement international brand strategies to increase the visibility and recognition of the NGO’s work in Nepal, the Philippines, and Malaysia.
• Collaborate with local teams to adapt and execute brand strategies that resonate with regional audiences.

Marketing Campaigns

• Plan and execute marketing campaigns to enhance the NGO’s brand presence in targeted regions.
• Monitor and analyze the effectiveness of campaigns, making data-driven adjustments as needed.

Partnership Development

• Identify and develop strategic partnerships to support brand initiatives and increase local impact.
• Work with international partners to amplify the NGO’s reach and influence.

Education

• Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).

Experience

• Minimum of 6-8 years of experience in customer based e-commerce marketing / CRM, with at least 3 years in a regional or multi-country role.
• Proven experience in donor management, CRM systems, online community engagement, and customer service.
• Experience managing outsourcing companies for integrated marketing and SEO projects.
• Familiarity with marketing practices and challenges in Taiwan, Nepal, the Philippines, and Malaysia is highly desirable.

Skills and Competencies

• Strong knowledge of customer based e-commerce marketing / CRM principles and practices.
• Excellent communication, interpersonal, and negotiation skills.
• Ability to work effectively in a multicultural and diverse environment.
• Strong organizational and project management skills.
• Proficiency in CRM systems, social media platforms, and digital marketing tools.
• Fluency in English and Mandarin.

Personal Attributes

• Passionate about education and making a difference in children's lives.
• High ethical standards and integrity.
• Strategic thinker with a proactive approach to problem-solving.
• Ability to handle sensitive and confidential information with discretion.
• Flexibility and willingness to travel frequently to different countries.
• Must be Taiwanese.

Compensation

• Annual Salary Range: $1,200,000 to $2,000,000 NTD (Bonus Included)

Purpose:

The CPS Regional Commercial Associate Director will drive revenue growth from regional clients across the APAC region, meeting daily, weekly, monthly, quarterly, and annual goals and Operating Plan (OP). They will manage and expand a diverse regional client portfolio, with a strategic focus on reclaiming market share from competitors.

This crucial position also including managing the commercial aspect of CPS new initiatives in the APAC region. The responsibilities entail identifying new initiatives for sustainable business expansion, collaborating closely with the product leadership team to design and execute the new initiatives effectively, and ensure a strong Go to Market (GTM) of the new initiatives to maximize the return on investment.

The role will report to the Asia Pacific Commercial Lead, as part of the APAC CPS Senior Leadership team for NIQ. They will work closely with in market CPS commercial lead, and wider CPS team including but not limited to Product, Customer Success, Operation & Technology team. The individual also expected to lead best practices sharing as we work to improve commercial operations across APAC with the overall aim to deliver commercial excellence and overall business growth.

Responsibilities:

Financial Management

• Take ownership of achieving the Operating Plan (OP) targets for regional clients and cross-country contracts which including proactively identify revenue gaps and devise plans for closing the gap - ensuring achievement of OP is always top of mind.
• Take the lead in orchestrating and delivering proposal for regional clients and cross-country contracts including managing major competitive pitches. This entails lead sales pitching and proposal presentation.
• Ensure accurate forecasting of daily, weekly, monthly, quarterly, and annual OP, in collaboration with in market commercial lead.  Coordinate annual OP setting with realistic yet ambitious target.

Client Acquisition

• Devise and implement strategies focused on reclaiming market share from competitors. Working closely with Global Takeaway team to review and track takeaway opportunities from competitors.
• Actively identify new regional/cross-country clients we can target and outlining actions required to acquire the client. Work closely and influence others to secure support and investment as required.
• Monitor competitor activity to stay informed on competition landscape. This involves regularly analysing competitor strategies, product offerings, pricing tactics, and marketing campaigns.

Business Development

• Champion NIQ CPS product and service to both internal and external clients; and make sure they are exposed to our best and latest thinking, and new development in CPS i.e. Panel on Demand
• Develop brilliant and slick sales material for APAC region with strong articulation of NIQ CPS positioning and benefits.
• In collaboration with cluster/country commercial lead, encourage and empower local ADs to sell CPS by fostering a collaborative environment with the necessary tools, training, and sales resources.

New Initiatives

• Actively identify opportunities for new initiatives that can drive CPS's long-term and sustainable growth in the APAC region by understanding and addressing clients' unmet needs.
• Lead the planning and implementation of the commercial aspects of new initiatives, including but not limited to opening new panels, launching new products and services, and coordinating marketing communications and PR effort.
• Monitor, review, and ensure revenue target is achieved to maximize return on investment across all new initiatives. Work closely with the Country/Cluster Lead and in market commercial lead to align projections with actual performance.

This role is open to Indonesians only and will require to manage a team of planners and implementers across offline and digital platforms. This role reports to the Managing Director.

Expectations for this role:

• Establish a partner-relationship with regional & in-market clients by being involved in the business environment
• Hone feasibility, profitability and negotiation skills through implementation and management of plans at best prices and terms to maximize effectiveness of placement’s reach to client’s consumers.
• Ensure professional deliveries in all client dealings
• Collaborate with digital specialist teams across the region to develop digital strategy and media plan recommendations, integrating offline recommendations
• Able to synthesize various media statistics and information to develop recommendations and opinions in the area of emerging digital media
• Able to analyze, understand, & develop strategies for markets across the region
• Able to synthesize various media statistics and information to develop recommendations and opinions in the area of emerging digital media
• Monitor plan execution and serves as first point of contact to raise and resolve any identified issues/discrepancies
• Ensure media deliverables are met on time and within budget and align with clients’ objective
• Ensure clear documentation on all communications with business partners and agency partners
• Generate media insights using various data sources and crafts strategic POV based on data for internal and client audiences around media, brands, consumers and experiences
• Serve as first level coach and supervisor to one or more planners to support their knowledge of agency, client, vendor and industry basics as well as their overall skill development in the execution or monitoring of experience plans
• Work with Planner to ensure accurate and timely invoicing (e.g. regular review of unbilled reports, resolve unbilled cases with Finance)