• Develop and execute social media strategy to enhance brand identity
• Manage multiple social media platforms including LinkedIn and Instagram
• Create engaging and informative social media content, ensuring consistency and brand integrity
• Identify and engage with industry-specific KOLs to drive brand collaborations and partnerships
• Analyze and report on social media and KOL campaign performance to optimize future strategies
• Collaborate with cross-functional teams (e.g. marketing, sales, product development, etc.) to align social media and KOL initiatives with overall business goals

• Proven as a Social Media Manager or similar role at least 3 years of experience in a fast-paced digital marketing environment
• A pro at navigating the evolving Indonesian influencer landscape and identifying the perfect KOL fit
• Have experience working in startups or marketing agencies
• Can rock a mean TikTok dance move (optional, but definitely impressive!)
• Able to use design & creative tools like Canva, Adobe
• Comfortable creating content in both English and Bahasa Indonesia to cater to our diverse audience
• Familiarity with industry-specific KOLs and ability to establish and maintain relationships with them
• A creative powerhouse with a knack for crafting viral-worthy content that resonates with local audiences

AYANA Hospitality is seeking a talented and creative Social Media Content Creator to join our team. As a Social Media Content Creator, you will be responsible for developing and executing engaging and visually appealing content for our various social media platforms. You will work closely with the marketing team to create content that aligns with our brand image and resonates with our target audience.

Responsibilities

• Create compelling and innovative content for our social media platforms including Instagram, Facebook, Twitter, and TikTok.
• Produce high-quality photos, videos, and graphics that meet our brand standards and guidelines.
• Collaborate with the marketing team to brainstorm and develop creative ideas for social media campaigns.
• Stay updated on social media trends and best practices to ensure our content is relevant and engaging.
• Engage and interact with our social media community by responding to comments and messages in a timely and professional manner.
• Track and analyze the performance of our social media content using analytics tools and make data-driven recommendations for improvement.

• Bachelor's degree in marketing, communications, or a related field.
• Proven experience in creating content for social media platforms.
• Proficiency in using photography and videography equipment and editing software.
• Strong creative thinking and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Knowledge of social media trends and best practices.