Total 2 digital design manager job vacancies in Sales / Marketing category in Indonesia

Role Purpose

• Lead the digital transformation journey of Syngenta in Indonesia to bring new technologies in agriculture which will have the positive impact on livelihood of farmers  
• Provide modern research based break-through digital technologies to boost farm productivity leading towards developed agricultural economy of Indonesia   
• Provide digital insights and analytics to support strategic decisions in order to achieve the purpose of Syngenta that is Bringing Plant Potential to Life

Accountabilities

• Lead and drive country digital initiatives
• Manage Digital Marketing activities for all products/brands in country  
  • Translate brand/product strategies into a focused digital campaign strategy & plan based on customer/grower insights.  
  • Define, create and implement and optimize the local digital marketing campaigns (focus on acquisition of grower data, grower engagement, conversion of sales and grower loyalty), B2B and B2C
  • Alignment of digital campaigns with local marketing teams and their initiatives
  • Leads digital campaign execution and ensure all related party (including agency/vendor) meet approved project milestones. Creation of digital campaign creation briefs for the agencies involved and the end-to end campaign delivery process
  • Provide content strategy. Management of all digital campaign content consistency & quality according to the brand guidelines  
  • Supervise and monitor customer inquiry/complaints make sure all followed up, managed and recorded it properly
• Manage Digital Advertisement
  • Develop digital media plan & strategy to boost brand awareness through digital media
  • Realization of tagging & SEO/SEM implementation of all digital campaign assets to drive traffic
  • Work closely with digital media buying agency to make sure optimal budget utilization 
  • Responsible to manage team social media campaign, e-commerce, grower database. Utilize and analyze data to support strategy and data driven decision
• Monitoring, Reporting and Controlling digital marketing cost spending 
  • Setting, measuring, optimization and reporting of all campaign KPI’s and as such optimize digital A&P spend
  • Regular monitoring and reporting digital marketing campaign effectiveness  
  • Collecting and sharing information about digital insights, digital marketing trends, technology and competitive review
  • Manage local digital marketing A&P budget. Ensure optimal budget utilization 
• Work closely and interfacing with external agencies, Syngenta IT & Digital and local Marketing & IT teams and Corporate affairs
• Involve in Global digital projects through proper stakeholder management in very close cooperation with Global, Region and Country Management Teams
• Drive digital marketing capability building in local marketing teams

• Responsible for managing all demand creation activities within assigned geographic area 
• To contribute to the development of campaigns strategy and lead implementation 
• To support, coach and participate as necessary in building high performance team 
• To build relationships with the most important customers in a way that is more effective and durable than competitors 
• Achieve sales target within a given territory and support region’s business growth 

Accountabilities:

• Implement campaign strategy to achieve sales objective/target in assigned territory  
• Set up, coordinates, execute and monitor/review campaign plan in assigned territory  
• Manage A&P material and sample distribution to the team at the assigned territory 
• Responsible to conduct big event campaign at the assigned territory (launching, expo, etc) 
• Cascade campaign strategy from the marketing and RSM  
• Ensures sales team effectiveness: coaching, capability building, performance management, motivation 
• Contribute to customer segmentation data and campaign plans 
• Support information to other functions (technical, campaign, product, etc) 
• Ensure that all relevant Syngenta policies are well understood and implemented by the sales team and where necessary customers 
• Defend and promote the image of Syngenta, represent the company in a professional way 
• Assists with the quota setting process of direct reports, evaluates results throughout the year to ensure achievement of the sales budget 
• May consolidate, review and evaluate information regarding market trends, product needs and competitor situation 
• Good collaboration with the campaign team (marketing, technical, R&D, Supply)