NIQ seeks a highly organized and detail-oriented Sales Analyst with experience in Microsoft Dynamics and Microsoft Suite. The ideal candidate will be a proactive team player with excellent database management and analysis. This role requires a keen eye for detail, a well-structured person, and articulative communication ability.

Responsibilities: 

• Monitor and track sales activities, such as customer interactions, leads, opportunities, and follow-up actions, using Microsoft Dynamics to ensure timely and effective customer engagement. 
• Utilize Power BI dashboard to support the sales team by accurately updating pipeline and revenue data reports for sales team consumption.
• Assist in preparing sales forecasts and performance reports, analyzing data to identify trends, opportunities, and areas for improvement.
• Coordinate with cross-functional teams (Sales team, Sales Development Representative team, Sales Support team, Marketing and Communication team, and product specialist team) to identify and provide ‘low hanging fruits’ area for sales prioritization. 
• Monitor and ensure smooth renewal process, both from timeline and pricing point of view. 
• Contribute to the continuous improvement of sales support processes and systems, making recommendations for enhancements and implementing approved changes.
• Coordinate sales team data updates for all customer relationship metrics (e.g., Net Promoter Score, Client Health Track, Hotspot, etc.)

The Assistant Spa Manager provides vital support to the Spa Manager in ensuring the flawless operation of the spa facility. With a focus on delivering exceptional guest experiences, the Assistant Spa Manager oversees the day-to-day operations, coordinates staff schedules, and maintains high service quality standards. This position entails collaborating with various departments within the hotel to create a seamless and integrated guest journey. The Assistant Spa Manager contributes to developing innovative spa treatments, assists in staff training and development, and assists in financial management to optimize revenue generation and uphold the hotel's reputation for luxury and relaxation on a global scale. 

• Join projects, design, implement, test, and release high-quality Generative AI features to satisfy demands.
• Follow the latest trend of NLP technologies especially LLM, Agents, RAG, Embeddings, and VectorDB and explore their applicability for business needs.
• Create technical documentation, and communicate clearly across the product team.
• Support team members to review, feedback, and onboard.

About Us

INDICO is a digital technology subsidiary company of Telkomsel, Indonesia's leading digital telecom company. INDICO plays a strategic role as a holding company that houses current and prospective vertical digital business portfolios, including Kuncie (edu-tech), Fita (health-tech), and Majamojo (game). Moving forward, INDICO aims to explore opportunities in multiple verticals adjacent to Telkomsel’s digital businesses. As a digital platform company, INDICO aims to leverage Telkomsel’s digital assets and capabilities to create a flywheel effect of innovations to develop cross-sectoral digital solutions that will empower Indonesia’s digital economy.

INDICO believe we can reach beyond to empower Indonesians and enable businesses through our strong core values of EPIC WAY (Excellence, Positivity, Impactful Collaboration, Customer First, Walk the Talk, Accountability, Yes-if Mindset)

At INDICO, we are looking for an enthusiastic Accounting Intern to join our team. This internship will provide you with valuable hands-on experience in various accounting activities and help develop your skills in financial analysis, record-keeping, and financial reporting. As an Accounting Intern, you will work closely with our accounting team, assisting in day-to-day accounting tasks, and supporting financial activities.

What you will do but not limited to:

• Perform data entry and maintain accounting records and files.
• Assist in the preparation of financial statements, budgets, and reports.
• Assist in reconciling accounts and resolving discrepancies.
• Help with accounts payable and receivable activities.
• Support the preparation of tax documents and filings.
• Assist in conducting financial analysis and research.
• Contribute to process improvement initiatives within the accounting department.
• Assist with ad-hoc accounting projects as needed.

• Diploma and/or Bachelor degree in Accounting, Finance, or related field. Fresh graduate are welcome to Apply.
• Has experience in using SAP will be a plus point
• Strong attention to detail and excellent organizational skills.
• Basic understanding of accounting principles and concepts.
• Proficiency in MS Excel and other accounting software.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Eager to learn and grow in the field of accounting.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Social Media Manager (Indonesia)

Fixed term contract

As the Social Media Manager (Indonesia), you will help build and execute the social media strategy, initiatives and projects for the world's largest technology company. Working with the Regional Program Manager, you will support all things social — from always-on content and social-led campaigns to influencer activations and digital event amplification — by leading the day-to-day operations as well as content development and community management for the Southeast Asia channels (Singapore, Indonesia).

As a social media marketer, a project manager and a community manager working with multiple markets, you will wear many hats; thus, the ability to pivot quickly and effectively is critical to this role. You will also fully manage, monitor and grow our social presence, and must be comfortable to work cross-functionally with marketing, sales, field teams, events and partnerships to utilize social media strategically.

Role:

• Manage the day-to-day workflow (including content creation, monitoring and reporting) aiming to drive growth and engagement for the Southeast Asia markets
• Lead localized social media content development, including editorial calendar, copywriting, basic design (following predefined template) and publishing
• Work bilingually to manage local social channels with a global mindset. Be able to translate all messaging between English and Bahasa Indonesia while understanding best practices for local audiences.
• Liaise with internal stakeholders to source assets, including images, videos, copy and design
• Be the filter for the Indonesian market, ensuring regional programs are optimized for the local market
• Build and manage strong relationships with influencers in Indonesia throughout various verticals to increase authentic advocacy and brand love
• Own, understand and report on social health and successes. Analyse quantitative and qualitative feedback to identify trends and insights

You:

• Degree in Business, Communications, Marketing preferred, or equivalent industry experience
• 5+ years of experience in tech, marketing or related industry
• Expertise in social media management for all channels
• Ability to communicate fluently and effectively – in written and verbal forms – in English and Bahasa Indonesia
• A strategic and creative thinker who is able to navigate around an always-on social landscape
• Solid project management experience
• Proficient understanding of social media analytics
• Experience with a social media publishing tool like Sprinklr
• Experience in graphic design or digital media editing 
• Experience creating and editing content for social media 
• Ability to bring order and attention to detail to complex stages of each project
• Prior experience with communicating with local and geographically dispersed stakeholders to deliver clear instructions and messaging
• Proactive, scrappy and ability to work independently and confidently

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Chef de Cuisine
(For a New, Revamped Dining Experience)

Ready for a sizzling career move? Fairmont Jakarta is revamping one of its specialty restaurants to offer a new dining experience, infused with global influences and contemporary flair, for Jakarta gourmet aficionados. Located 22 floors above the ground, the new restaurant will bring Fairmont Jakarta dining scene to a new height, with its alliance with a Michelin-starred restaurant in Singapore.

We are seeking a talented and experienced Chef de Cuisine to lead the culinary team of our new dining experience restaurant within a prestigious five-star hotel. As Chef de Cuisine, you will play a pivotal role in creating and executing an exceptional culinary experience that exceeds the expectations of our discerning guests.

What's in it for you:

• Employee benefit card offering discounted rates in Accor worldwide.
• Learning programs through our Academies.
• Opportunity to develop your talent and grow within your property and across the world!
• Ability to make a difference through our Corporate Social Responsibility activities.

What you will be doing:

• Lead, mentor, and inspire a team of culinary professionals to consistently deliver high-quality dishes and impeccable service.
• Collaborate with the executive chef and other team members to develop innovative and enticing menus that showcase local and seasonal ingredients while reflecting the unique concept of the restaurant.
• Oversee all aspects of kitchen operations, including food preparation, cooking, plating, and presentation, ensuring adherence to food safety and sanitation standards at all times.
• Maintain strict quality control measures to ensure consistency and excellence in every dish served.
• Manage inventory levels, order supplies, and control food costs to maximize profitability while minimizing waste.
• Provide ongoing training and development opportunities for kitchen staff to enhance their culinary skills and knowledge.
• Ensure compliance with all relevant health, safety, and hygiene regulations, as well as hotel policies and procedures.
• Work closely with front-of-house staff to ensure seamless coordination and exceptional guest experiences.

Restaurant Director
(A New, Revamped Dining Experience by Michelin-star Chef)

Fairmont Jakarta is revamping one if its specialty restaurants to offer a new dining experience, infused with global influences and contemporary flair, for Jakarta gourmet aficionados. Located 22 floors above the ground, the new restaurant will bring Fairmont Jakarta dining scene to a new height, with its alliance with a Michelin-starred restaurant in Singapore. 

The Restaurant Director will oversee all aspects of restaurant operations, including managing the staff, ensuring customer satisfaction, maintaining inventory, handling finances and complying with regulations. They create a pleasant atmosphere, develop menus with the chef, train employees, provide excellent service and boost the restaurant’s profitability. 

What's in it for you:

• Employee benefit card offering discounted rates in Accor worldwide.
• Learning programs through our Academies.
• Opportunity to develop your talent and grow within your property and across the world!
• Ability to make a difference through our Corporate Social Responsibility activities.

What you will be doing:

• Uphold the highest standards of customer service and ensure that all guests receive a memorable dining experience.
• Address any customer concerns or complaints promptly and effectively, striving to resolve issues to the satisfaction of the guest.
• Oversee day-to-day restaurant operations, including opening and closing procedures, reservation management, and seating arrangements.
• Monitor food and beverage quality and presentation, ensuring consistency and adherence to established standards.
• Implement and enforce health and safety protocols to maintain a clean, safe, and sanitary environment for guests and staff.
• Manage restaurant financial performance, including revenue targets, cost control, and profitability.
• Analyze sales trends, expenses, and financial reports to identify areas for improvement and implement strategies to maximize revenue and minimize costs.
• Oversee inventory management, including ordering supplies, controlling stock levels, and minimizing waste to optimize profitability.
• Develop and implement marketing strategies to attract new customers and retain existing ones, including promotions, special events, and loyalty programs.
• Recruit, train, and supervise restaurant staff, including servers, hosts/hostesses, and kitchen staff.
• Conduct regular performance evaluations, recognize outstanding contributions, and address performance issues promptly and professionally, promoting a positive and collaborative work environment.
• Provide ongoing coaching, feedback, and performance evaluations to ensure staff members meet or exceed expectations.
• Foster a positive work environment that promotes teamwork, professionalism, and employee satisfaction.
• Create work schedules and assign tasks accordingly to achieve productivity target.
• Conduct regular inventory checks and update records and manage stock levels to prevent shortages or wastage.
• Prepare weekly, monthly, quarterly and annual reports, as required
• Plan and coordinate special events, parties, and private bookings in the restaurant.
• Implement feedback from customers (Trust you survey, google review, etc. and staff to continuously improve services.
• Conduct post-event evaluations. Collect feedback from clients and attendees to identify strengths and areas for improvement. Use evaluation results to refine future event planning processes

NIQ GFK CMI’s Customer Success Team is focused on delivering world-class insights and reports to the clients and striving for a very high level of Customer Satisfaction and advocacy.

Customer Success is NIQ GFK’s key department which is instrumental for the company’s success.

Role purpose:

So where do you fit here?

A successful candidate for this role will be someone who can establish strong relationships with both our clients and our colleagues. You will quickly become a trusted partner, working with many of our clients’ teams, including marketing, sales, category, and many more.

You will be expected to understand our clients’ needs and then create and present solutions that help achieve their strategic and tactical goals.  

If telling stories through data excites you but you’re uncertain whether you have the data knowledge: get in touch. We have an excellent training program, ensuring you understand all our products and how we create analyses.  

In your role, you would:

• Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.
• Entrusted to deliver flawless research and analytics to our clients. 
• Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue 
• Have a strong working knowledge of the client's business priorities and the role we can play in supporting these goals
• Be a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business.

About you

You are a high-performing individual thriving in ensuring high client centricity & customer satisfaction. You know how to take care of client requirements & develop long-lasting client relationships.  Awareness of the market landscape, our CMI products, and our processes is at the forefront of your mind. You know that collaboration amongst teams and active listening of clients is critical to meet goals and grow.

• Responsible for preparing and reporting tax activities to comply with government regulation.
• Control and monitor all tax daily operation, including all kind of tax report to generate.
• Responsible to conduct monthly tax reconciliation.
• Daily tax invoice, including to provide and check in ensuring the tax data are correct.
• Preparing business income tax returns and statements for audits
• Liaise with the Taxation Office and other regulatory bodies when required

This position is responsible to oversee and manage the Talent and Culture of the organization, this pertains to all areas which support AccorHotels philosophy of creating an environment where each and every member of the team is recognized as talent and feels valued for their contribution.  

The Talent and Culture Manager will co-ordinate the actions of the hotel leaders and team in all elements of the Talent Journey including Employer Branding, Recruitment & Selection, Induction & Onboarding, Performance Management & Feedback, Learning & Development, Talent Potential Identification, Career Management, Culture Diversity & Inclusion, Policies & Procedures, Reward & Recognition, Compensation & Benefits, Flexibility & Welfare, Corporate Social Responsibility and Satisfaction & Engagement with the objective of providing business support to all departments through collaboration and coaching. 

The Talent and Culture Manager is to ensure that all members of the team are aware of the company mission, live the values and are consistent in their behavior to enable excellence in serving and anticipating guest needs.

• Business Management : EBIT & P/L Management for the BU. Understand the mix of topline and margins for healthy business performance
• Derive action plans for driving the business val-vol based on strategic goals of the BU
• Portfolio Management : Proactively shaping the category by analyzing the user & market trends, application, competition and profitability aspects. Also look for opportunities of expanding the HG portfolio in India. 
• Act as country SPOC for any product related information like product application, usage, typical customer, USPs, competition comparison
• Develop Online & Offline Marketing plan quarter-wise for product / user groups based on the BU focus (Sales promotions, advertising, POS, trade marketing)
• Curate products for specific platforms (Online, KU, Trade) as per user reach and req.  
• Price Management: Competitive pricing structure & price volume equation that benefits org.
• C-Budget ownership, Utilization tracking and planning of spends- in offline & Digital media as per channel-based requirements. Understanding of spend v/s ROI
• Data Analytics : Sales data analysis by correlating multiple data points
• Sales Delivery: Regular interaction with regions to understand local market trends and support to achieve the distribution expansion & TGS target & drive the exclusive Home & Garden BDMs in the regions to achieve their sales goals.
• Provide volume forecast based on market trends to ensure product availability
• Monitor & drive Green & Blue product portfolio performance in HPWs with respective users. 
• Events & trade Shows : Plan & Coordinate for dealer meets, fairs and user events
• RM Budget alignment between RMM hub, CSOs and CTG
• Local adaptation of customer specific listings to insure high numerical distribution
• Provide relevant input about market developments in country (competitors development, customer cluster development) 
• Collaboration with central BU teams on marketing, content, profitability, availability topics
• Implementation of central strategies,  and activities in relevant customer cluster

• Assist in the daily administrative tasks of the Food & Beverage department, including but not limited to market list, filing, data entry, and maintaining records.
• Manage correspondence, emails, and phone calls efficiently, ensuring timely responses and proper documentation.
• Prepare and maintain accurate reports, spreadsheets, and presentations as required by the F&B management team.
• Assist in compiling data and information for budget planning, inventory management, and other F&B operational needs.
• Prepare and maintain accurate reports, spreadsheets, and presentations as required by the F&B management team.
• Assist in compiling data and information for budget planning, inventory management, and other F&B operational needs.

If you're a professional technical writer/editor, we have an exciting opportunity to use your language skills in a new and innovative way. Instead of thinking that AI will replace you, here you can help shape the future of AI.

We are working on several projects that require excellent English skills and familiarity with coding documentation. Following our style guide and other quality guidelines, you will create and check responses that will form the “voice” of future AI. You will create and edit original, helpful, honest, and harmless responses; fact check existing responses; bring submitted texts up to our standards; and work directly with Team Leads to help provide feedback to writers and other participants to ensure they can regularly produce high-quality work.

• At least 1 year of professional experience in writing and editing technical documentation related to software development.

• An ability to understand technical terminology and basic code samples in a variety of programming languages.
• Familiarity with various rich-text formats, including YAML, CSV, and HTML.
• A degree in a field related to English, technical communication, journalism, computer science, or similar.
• Native level of English.
• Willingness to learn new methods, ability to switch between projects and topics quickly and sometimes work with challenging, complex guidelines.
• A laptop, internet connection, availability, and enthusiasm to take on new challenges.

AI Training will be a fast-growing area in the future. We offer an opportunity to jump onboard, learn with us and create a new skill set for the future.

This is a freelance role; it can be done part time alongside other work, although we do hope that you’ll dive deep with us, join our community, and collaborate and grow alongside us.

Qode's client - a leading company in the field of technology in Indonesia. It's a technology partner of choice for software development, delivering a broad range of web, mobile, and desktop controls coupled with a service-oriented approach throughout the entire application life cycle.

Job Descriptions:

• Be the point of contact for IT related services
• Team-work with Recruitment and CRO Team
• Prepare quotations, service agreements, and tenders within set deadlines and ensure that they have followed the correct prices, discounts, and additional Fee of service
• Monitoring job execution and completion as per service promised date
• Follow-up, monitor, and report on all pending activities to the customer
• Point of contact for customers with queries about job orders or job completion
• Review and create report of customer’s account every month through accounts receivable and solve all identified issues
• Build and foster collaboration with internal teams involved in service delivery
• Proactively keep in touch with clients, maintaining and expanding relationships with existing clients
• Be a good listener for client’s needs and giving the feedback to offer the most suitable solution
• Capture and inform new market trends and regulations
• Coordinate with Client Networks, external resources, and government authorities to provide solutions for key customers
• To perform job-related responsibilities and tasks other than those specifically presented in this description

Job Requirements:

• Must possess at least a Diploma Degree, in any field
• Minimum 3 years of relevant experiences
• Fluent in Bahasa Indonesia and English (verbal, written, and comprehension)
• Excellent customer service & Managerial skills
• Having experience in IT Resourcing/IT Manage Service company is mandatory
• Good communication, negotiation, and interpersonal skills
• Teamwork player toward a common goals
• Understanding the Recruitment end to end processes
• Good organizational and time management skills
• Having an ability to work under pressure and to deadlines
• Having an ability to work independently and as a team
• Must be able to work accurately with great attention to detail

Google Ads Advertiser - PT Nusantara Berkah Digital

• Meraih angka leads yang ditetapkan
• Menganalisa pasar, mencari celah dan menjalankan iklan yang efektif
• Membuat strategi digital marketing
• Menjalankan iklan Google ads dan Instagram ads
• Mengontrol jalannya iklan Google ads dan facebook ads
• Mengevaluasi hasil iklan Google ads dan facebook ads
• Mengerti tentang konten
• Melakukan riset kata kunci SEO
• Bekerjasama dengan tim konten dan desainer grafis untuk membuat konten iklan

SEO Specialist (Wix Website) - PT Nusantara Berkah Digital

• Melakukan optimasi website
• Menyelesaikan masalah yang berhubungan dengan SEO website
• Menaikkan ranking website
• Melakukan riset dan analisi kata kunci target dan peluang
• Membangun backlink ke website dari sumber yang terpercaya
• Membuat laporan kinerja SEO

Cyber Security Engineer - PT Nusantara Berkah Digital

• Menerapkan, memantau, dan meningkatkan langkah-langkah keamanan untuk melindungi data, sistem, dan jaringan organisasi

• Menanggapi semua pelanggaran keamanan sistem dan/atau jaringan

• Memastikan bahwa data dan infrastruktur organisasi terlindungi dengan mengaktifkan kontrol keamanan yang sesuai

• Menguji dan mengidentifikasi kerentanan jaringan dan sistem

• Tugas administratif harian, pelaporan, dan komunikasi dengan departemen terkait dalam organisasi

• Secara rutin melakukan pengujian penetrasi dan atau melakukan pengujian dan pemindaian untuk mengidentifikasi kerentanan apa pun pada jaringan dan sistem

Telemarketing - PT Nusantara Berkah Digital

• Melakukan dealing pada prospek via telepon maupun chat via Whatsapp
• Memberitahukan keberadaan produk kepada calon pelanggan
• Memberitahukan benefit produk kepada calon pelanggan
• Mendengarkan keluhan prospek dan memberikan solusi nutapos
• Menjalin komunikasi dan hubungan yang baik dengan calon pelanggan
• Menawarkan produk nutapos kepada calon pelanggan
• Membuat laporan hasil telemarketing
• Mem follow up calon pelanggan

Technical Support - PT Nusantara Berkah Digital

• Melakukan demo dan training poduk Nutapos secara offline dan online
• Memberikan dukungan via chat/ email/ gmeet pada pelanggan nutapos
• Menjalin hubungan yang baik dengan calon pelanggan/ pelanggan rutin setiap hari
• Membuat video tutorial singkat jika dibutuhkan
• Mengadakan webinar jika dibutuhkan
• Mendengarkan keluhan pelanggan dan memberikan solusi yang solutif
• Melakukan kunjungan rutin ke pelanggan

Deskripsi kerja :

1) Bertanggung jawab terhadap aktivitas Digital Marketing Emina Cheese Indonesia (Tiktok, Instagram, Facebook, & Youtube)

2) Mampu menangani aktivitas SPG, Promosi perdagangan, & promosi End User.

3) Bekerjasama dengan Chef Technical untuk membuat menu yang variatif/Aplikasi, B2B Customer, dan membuat video konsep aplikasi.

4) Bertanggung jawab untuk menyusun, mengontrol sampel produk, dan membuat database Customer feedback.

5) Bertanggung jawab terhadap aktivitas branding di Toko

6) Melakukan Market Research, External Research/Panel Product.

Staff Laboratory - PT Mardizu Sejahtera

• Memastikan alat lab & non lab, reagen, kontrol, kalibrator, dan ruangan yang akan digunakan pada kondisi optimal

• Memastikan pelaksanaan & kelancaran proses pemeriksaan serta tersedianya laporan hasil yang akurat dan tepat waktu berdasarkan SOP dan pedoman kerja yang berlaku

• Memastikan tersedianya stok reagen & bahan pembantu

• Memastikan diterapkannya K3 pada saat bekerja untuk memastikan tidak terjadinya kecelakaan kerja

Sales Marketing Digital Agency - ALTR Creative Technology

• Membangun strategi sales offline & online dan mencapai target penjualan.

• Aktif melakukan canvasing dalam mencari target pasar atau klien yang potensial.

• Bertemu dengan calon klien potensial untuk memahami kebutuhan mereka serta memberikan rekomendasi service terbaik untuk bisnis mereka.

• Melakukan penjualan sesuai dengan target yang sudah ditentukan.

Customer Service Support Coordinator - PT Swakarya Insan Mandiri (SIMGROUP)

• Memimpin dan mengelola tim layanan pelanggan untuk memastikan kinerja yang optimal.
• Mengatur jadwal kerja dan tugas harian tim untuk memastikan pelayanan yang efisien.
• Melakukan pelatihan dan pengembangan keterampilan bagi anggota tim layanan pelanggan.
• Memberikan bimbingan dan dukungan untuk meningkatkan kinerja individu dan tim.

Finance Coordinator - PT Swakarya Insan Mandiri (SIMGROUP)

• Menyusun, memantau, dan mengelola anggaran perusahaan.

• Memastikan penggunaan anggaran sesuai dengan rencana yang telah ditetapkan dan melakukan penyesuaian jika diperlukan.

• Menyusun laporan keuangan bulanan, triwulanan, dan tahunan.

• Menganalisis laporan keuangan untuk memberikan wawasan kepada manajemen mengenai kinerja keuangan perusahaan.

Sales & Marketing Logistik - PT Swakarya Insan Mandiri (SIMGROUP)

• Mengidentifikasi peluang pasar baru dan mengembangkan strategi untuk menjangkau pelanggan potensial.
• Menghubungi calon pelanggan melalui panggilan telepon, email, atau pertemuan langsung untuk mempromosikan layanan logistik perusahaan.
• Menjaga hubungan baik dengan pelanggan yang sudah ada untuk memastikan keberlanjutan bisnis dan loyalitas pelanggan.