Total 7 job vacancies by Publicis Groupe

THE ROLE

The Senior Account Executive provides day-to-day support/services to assigned clients. The incumbent is responsible for delivering quality materials on time and on budget. The social brand Executive supports and collaborates with team members on tactical and strategic aspects of the account.

KEY RESPONSIBILITIES

• Accountability for the day-to-day execution of assigned task.
• Act as a liaison between all departments, vendors and the client to ensure a timely completion of projects/ campaigns.
• Attend and facilitate (as appropriate) all status meetings, client meetings and client calls.
• Participate in planning and execution of operational/tactical aspects of campaigns.
• Monitor both client and agency budgets, including oversight of campaign costs.
• Provide timely and consistent communication to clients, vendor and internal team on the status of projects
• When establishing and executing advertising strategy, provide assistance and present ideas
• Assist in preparing Ad brief through client’s accordance and data analysis
• Assist various data research and analysis for establishing alternatives of brand/marketing communication strategy, market trends & competitor’s trend/analysis

A Copywriter may be the only writer on a project, may be supervising a junior writer, or may be working side by side with other writers. In any case, they are expected to take responsibility for the quality of any copywriting deliverable in which they have a hand, ensuring that it meets standards for creative excellence and client satisfaction. 

Expectations of a Writer

• Ideate, write and execute original and iconic creative concepts in response to client briefs, objectives or goals in both Bahasa and the English language. 
• Establishes visual tone, character, and messages that will effectively communicate with the target audience and fulfill the project objectives
• Present, share and review creative work with Executive Creative Director/s, Account Management and Planning Leads as well as members of the Management Team
• Manage projects from concept through to completion, working with both in-house resources and third-party vendors
• Collaborate effectively with Account Management, Planning and the broader creative team to develop disruptive and iconic work
• Manage projects from concept through to completion, working with both in-house resources and third-party vendors
• Begin to take an interest in nurturing junior talent.
• Participants in, and leads brainstorming sessions

Expectations as a member of our community

• You believe passionately in the power of creativity to bring change to the world. But you’re realistic and have a clear-eyed view of what it will take to get there: not a path you walk alone, but with a group of people putting a diverse range of skills and perspectives to work, towards a common goal
• Your ideas and your voice will be heard, respected and protected with passion. Ideas are not disposable commodities here, they are our most precious assets
• You will be tested, you will be challenged and you will be pushed beyond your comfort zone, but you will equally be supported, encouraged and celebrated. Because the true value of a community is that we bring out the best in each other

• Manage end-to-end seller influencer projects from conceptualization, execution, to reporting.
• Develop and execute the identification, screening, and management process for seller influencers.
• Research and identify key seller influencers and other relevant online media presence that can be tapped for various seller education initiatives.
• Create customized activations, events, and other projects that are in line with current goals and priorities of Seller Operations.
• Monitor key performance metrics of seller influencer activities and assist in preparing materials for reporting.
• Coordinate and develop good working relationships with internal and external stakeholders involved in the seller influencer projects.
• Drive continuous improvement by identifying gaps and areas for development.

What you’ll do:  

As an Analyst, you will participate in laying the groundwork and contribute to day-to-day reporting needs for client marketing efforts.  You will be assigned to Media analytics projects for data analysis and reporting for a client brand.

Day-to-day, your role includes:

• Keeping a pulse on daily, weekly and monthly performance data from data analytics platforms
• Working in a variety of reporting systems and databases for the creation of recurring reports and dashboards
• Participating in brainstorms to identify nuances in data to optimize our clients’ business
• Supporting marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting
• Expanding industry knowledge and relevant skillsets through scheduled internal training
• Participating in ad hoc requests from accounts handled such as root-cause analysis, reporting, data analysis and more.

Ecommerce Planning (40%):

• Develop strategies and makes in-depth recommendations based on a strong grasp of analytics, eCommerce Affiliate marketing & Influencers Affiliate Campaign
• Manages the daily workflow of all client campaigns, and works with various internal and external stakeholders, including Ecommerce Retailers (Shopee, Tiki, Lazada), Social Commerce Channel (TikTok) and Affiliate Publishers to deliver campaign objectives.
• Be aware of opportunities to drive revenue streams from existing relationships and leverage cases from existing relationships to create new relationships.
• Monitor sales trends and evaluate forecasts through an analysis of key performance indicators (KPI), prepare reports, and share the results with the central planning and the e-commerce corporate team.
• Work closely with the KOLs/KOCs team on commercial/incentive planning, and operation. Especially, Client stakeholders within the brand marketing team and brand ecommerce champions to ensure brand consistency.
• Transform data into actionable, easy-to-read output to drive performance, insights, and outcomes.
• Analyze data and structure relevant information for the client's benefit, in line with business indicators specific to their industry (eg: FMCG, retail…)

Performance and Optimization (60%):

• Analyze, track, and optimize on an ongoing basis effective benchmark for measuring the campaigns performance including GMV, ROAS and other important metrics of AMS
• Proactively make strategic recommendations to meet campaign goals and improve performance.
• Communicate with internal stakeholders on project development, timelines, and results. Work closely with the other team members to meet goals.
• Timely execution of promotional levers to deliver against strategic category goals.
• Optimize promotional effectiveness on eCommerce Campaigns, specific Affiliate Programs, and well collaboration with KOL/KOCs to win D-day and achieve P&L monthly.
• In charge of campaign implementation, and budget management on relevant eCommerce platforms (Tiki, Shopee, Lazada….), other online acquisition channels: affiliate marketing, social commerce media (Tiktok), to achieve GMV target.
• Work closely with E-Retail partners & Affiliate Vendors to ensure smooth cooperation while implementing the campaign and build the optimization tactics to keep pattern growth month on month campaign.
• Forecast sales performance trends (GMV, ROAS), provide solutions on optimization and quick actions to meet the KPIs within a very tight period.
• Responsible for regular reports on Ecommerce campaigns (daily, monthly, campaign) and handling ad hoc tasks if any.

Publicis Media is looking for a Senior Investment Executive to join us. We are one of the fastest growing agencies in Jakarta and the world.

You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle challenges through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new, or cool, or interesting. Our solutions need to drive a business result. So we’d love to meet you.

The purpose of the Senior Investment Executive is to deliver best-in-class campaign activation across all channels, delivering exceptional results against agreed parameters. The Senior Activation Executive reports into the Activation Manager and is responsible for the day-to-day development of the Activation Executive and Coordinator, management of their workload, and supervision of their output.

Responsibilites :

• Work with the Investment Manager & Director to drive negotiations for clients with media partners and secure additional incentives over and above entitlements.
• Keep pace with market knowledge that will aid negotiations with publishers.
• Negotiate trading positions across all media ensuring all benchmarks (client & internal), trading strategies & contractual agreements are met.
• Finalise Benchmarking and Pre-Trade work before booking to ensure the rate position is best in market
• Identify and recommend optimisation opportunities and ensure those optimisations are taken place promptly and correctly.
• Assist Activation Executives and Coordinators in developing detailed weekly (or agreed reporting schedule) and final post analysis.

(but are not limited to)

• Potential participation in strategy for and execute all local paid online acquisition efforts including:
  • Facebook, Twitter, Instagram ads
  • Search engine marketing (SEM)
  • Google Display Network (GDN) and other Banner ads
  • Affiliates
• Collect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPO, CPA, PPC etc.)
• Manage day to day workflow and setup for projects and campaigns across platforms
• Regularly provide analysis on performance against forecasts and making adjustments as necessary to fulfil the set objectives
• Serving clients for tasks such as performance media briefing, strategy planning, budget allocation, campaign analyses and quarterly business reviews
• Spearheading relations with account team working on common accounts to ensure alignment with clients
• Ability to troubleshoot technical issues on campaigns, especially conversion-oriented ones
• Innovating to improve performance, growth and profitability across all channels
• Keep up-to-date with market trends and come up with creative ideas that are one step ahead of the competition
• Share best practices with peers within group
• Accountability and full ownership for campaign performance and aligned KPIs
• Training and mentoring executives to take up implementations across platforms